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The lure of the ready meal
How much are we influenced by perception when we buy our food? Dr Haider Ali.First published on Fri, 06 Oct 2006 as The lure of the ready meal. To find out more visit The Open University's Openlearn...
View ArticleWhy people buy counterfeit brands
A key to combating counterfeit brands may lie in understanding why people buy them. Dr Haider Ali.First published on Thu, 14 Feb 2008 as Why people buy counterfeit brands. To find out more visit The...
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